Google announced great
news, they are responsibility away with Google Product Search and swapping it
with Google Shopping. The name modification isn't a great deal but the model
is, they are successful from a free product search engine to a paid one!
Danny Sullivan said this
is the leading period Google is removing a free product to a paid product. And
it is upsetting webmasters and SEOs in the forums. I recommend you read
Danny's article for
perspective before I share the response by SEOs and webmasters in the forums.
Before I do that, so you know, this feature was first named
Froogle, then named Google Products, then named Google Base, then Google
Merchants, then Google Product Search and now Google Shopping (although it
might have been named shopping also for a period of time).
Great, now
they're going to charge for approximately that has been free for a very long
time. Not that it really performed that well anyway.
Now repeat
me, why do we all just give Google our content to monetize for free? Google has
no content without ours.
Google has,
for years now, been consistently developing and promoting their own services to
the frequent detriment of prior service partners and query return breadth. This
is another logical revenue step... albeit one that Google, also for years, was
at pains to label 'evil'. The humourous part of this are Google's attempts to
deflect, even redefine, pay for inclusion: such behaviour simply underlines
that they know they have finally closed the door on their business 'otherness'.
The emperor has no clothes. The sooner Google-centric webdevs acknowledge this
and undertake a realistic reassessment of their business model the longer they
may stay in business.
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